Phone calls are still Number 1 when it comes to connecting people. By adding the response channel of phone calls to every area of your marketing campaign, you will get successful and complete control of your campaigns with Call Tracking from Multiconnect.
Without call tracking, marketing budgets and incoming calls are only two isolated values—comparisons and optimization are only possible with call tracking. If you offer products or services on a website, you should not underestimate the telephone response behavior of your customers in your marketing analysis. Not only do calls cost more than clicks, they are also more valuable!
Call tracking combines web analysis tools, such as Google(R) Analytics, with your customer’s telephone behavior. For example, you can learn the following:
Call tracking also offers you the option of including contacts made through offline media, such as print, TV, or radio, in your analysis, giving you a more complete picture of all the campaigns and marketing channels you use. Based on call tracking, you can better optimize your campaigns to significantly improve the efficiency of your marketing budget.
In this video, our long-term customer Mag. Patrick Leypold, Managing Director of Leypold & Partner Online Marketing Results GmbH, will show you how call tracking was initiated and what the benefits are using real-world examples:
Call tracking with “virtual marketing call number” is suitable for all industries: whether it is an SME or blue-chip, an insurance company or a dentist, and regardless of whether you use it for your website, print ad, external advertising banner, TV-spots, seller portal, or in the yellow pages—any “presence” can transport individual service or geographic calling numbers, and costs and benefits can be clearly assigned this way.
Our experts are here to help you, and to work with you to create the perfect call tracking solution for your specific needs. Just call us using the following (call tracking backed) number: +49 (89) 44 288-000 , or use the form below to arrange a free and non-binding consultation with our solution experts:
„For example … a webshop using Multiconnect’s call tracking can filter calls of customers that have a problem RIGHT NOW with entering their credit card data and paying, and then ,move these priority customers to the front of the queue ahead of customers that only need general information.
In this way, you increase sales without changing anything for your call centre employees.”